Vesper Finance
One system, three product lines
6-week program
Deck + digital kit
“We stopped commissioning a new look for every product page. The Professional tier paid for itself in one quarter of freelance fees.”
Brand Strategy
A full visual system — not a logo and a hope
Logo, color, type, and applications built as one identity: stationery, digital defaults, and a guidelines core your team can ship from. Starting at $4,500 with Starter, Professional, and Enterprise scopes so you buy the system you will actually use.
- Clear deliverables
- Secure checkout
- Dedicated lead
From $2,925
- 500+ Projects
- 98% Satisfaction
- Secure Checkout
- Fixed Scope Pricing
Results That Drive Growth
Outcomes our clients measure — not feature lists.
20+
System pieces
Marks, type, color, and applications
4–6 wks
Typical program
Discovery through guidelines
Workshop
Stakeholder lock
Decisions captured, not implied
+60%
Reuse lift
Teams stop reinventing slides and social
What's Included
- Brand workshop and competitive audit
- Logo system (primary, secondary, icon)
- Color architecture (core, neutrals, semantic)
- Typography pairing and type scale
- Imagery and graphic-device direction
- Core applications (cards, letterhead, decks, social)
- Guidelines PDF for internal and vendor use
- File library with naming conventions
Our process
Our Proven Process
A clear path from kickoff to final delivery.
- 01
Workshop
Positioning, audience, and non-negotiables in one working session so design is not a taste contest.
- 02
Identity routes
System-level directions — mark, color, and type shown together — not isolated logos.
- 03
Application proof
We stress-test the system on a deck, a social set, and a print piece before we write guidelines.
- 04
Guidelines
Rules for color, type, logo, and imagery written so a new hire or agency can execute without a call.
- 05
Library handoff
Organized assets plus a walkthrough for marketing and any external studio you brief later.
Deliverables You Will Receive
Logo system
Full lockup set with construction and clear-space rules
Color & type specs
HEX/RGB/CMYK/Pantone plus font licensing notes
Application suite
Cards, letterhead, presentation master, social templates
Brand guidelines PDF
The operating manual for internal teams and vendors
Asset library
Named folders ready for Figma, Drive, or DAM import
Handoff workshop
Live walkthrough so the system survives the first campaign
Why Businesses Choose Us
System first
Color, type, and mark are designed as a kit. You will not get a logo that fails on a dark slide.
Scoped tiers
Starter covers the identity core. Professional adds applications. Enterprise covers rollout and extra territories (packaging, motion, naming as add-ons).
Vendor-ready guidelines
Printers, media buyers, and freelance designers can work from the PDF without a Slack thread.
Built to extend
Packaging, motion logo, and naming are optional add-ons — we do not force them into every quote.
Success Stories
Northshore Clinics
Clinic + lab under one identity
Shared mark family
Print + web
“Patients finally recognized us across locations. Staff stopped making their own Word headers.”
Atlas Freight
Fleet + web consistency
Vehicle lockup
Guidelines adopted
“The wrap vendor and the website team used the same file names. That never happened with our last studio.”
Configure your order
Choose tier, add-ons, and timeline for Full Brand Identity. The live quote updates as you configure.
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Who is this Full Brand Identity for?
Goals, audience, constraints, and what ‘done’ looks like
e.g. cards, deck, signage, packaging, product UI
Frequently Asked Questions
Logo Design delivers a mark and a short usage page. Full Brand Identity builds the operating system: color, type, applications, and a guidelines PDF your whole company can ship from.